Never Say Die Small Batch Bourbon

I’d like to thank the producer for providing this review sample with no strings attached.

Well, if this isn’t the perfect timing, I don't know what is. Yesterday, the Twin Cities received its first measurable snowfall for the 2023/2024 winter season. About four to five inches at my house. This is the first real snow we’ve had since Spring 2023. Now you might be asking yourself, why this is good timing? Well, I’m giving away a winter hat from the producer of tonight’s bourbon to one of my lucky readers.

Last week, I was actually in shorts. Outside, in February, in Minnesota. It was about 50 degrees or so. Today, I was bundled up and running the big snowblower at seven am. (I have multiple pieces of snow removal equipment, a small battery-powered one for normal use and a large gas-powered one that gets used two or three times a season when the snow gets too heavy for the smaller one.) It has been a weird winter. The photo above was taken this past weekend. If I did the same today, it would be much, much whiter.

Anyway, now that you know that there will be a giveaway at the end of this post, let’s get into the real reason we are all here: bourbon. In this case, English Bourbon? Now, you and I both know that England cannot produce a whiskey and call it bourbon any more than the US can make a whiskey and call it Scotch. So, what the heck is going on here?

Well, it’s kinda the same thing that happens to Scotch. This bourbon was produced in Kentucky, barreled, aged for a bit, shipped to England, and then aged further before bottling. It’s been for sale there for a few years, but they sent it to me because it has recently become available for sale in the US through Seelbach’s.

So, let’s dig in just a little bit further and give some details before discussing the tasting notes and the giveaway.

This bourbon, like many, is named after a racehorse. In this case, it is an American-born horse that ended up racing and winning a race in England as a three-year-old in 1954. The bourbon itself is a sweet mash bourbon with a mashbill of 75% corn, 21% rye, and 4% malted barley. According to the press release, after being distilled “30 miles south of Lexington, KY” by a partner distillery using its own “proprietary mashbills and yeast strains,” it was aged for “around five years” in Kentucky before being shipped to White Peak Distillery in Derbyshire, England for a further year of aging.

I’m going out on a limb and saying this originated at Wilderness Trail Distillery, but that is entirely speculation based on the wording used in the press release. So, let’s see how this scion of both Kentucky and England tastes, shall we?

Never Say Die Small Batch Bourbon

Purchase Info: This was sent by the producer at no charge for review purposes. The retail price at Seelbach’s is $69.99 for a 700 mL bottle.

Price per Drink (50 mL): $5.00

Details: 47.5% ABV. Mashbill: 75% corn, 21% rye, and 4% malted barley

Nose: Spearmint, bubblegum, citrus zest, and vanilla.

Mouth: Sweet and spicy with orange zest, cinnamon, vanilla, and mint.

Finish: Medium to long finish with notes of bubble gum, cinnamon, mint, and oak.

Thoughts: When a bourbon with a gimmick comes along, I usually find that it has the gimmick because it doesn't have anything else going for it. But not in this case. This is a solid bourbon. I like it. And if my suspicions about its lineage are correct, then that makes a lot of sense. That said, I’m not sure aging in England did much for this one. Still tasty, though.


Giveaway

As it is halfway through February, it is getting to be the time for me to start planning for our yearly Bourbon Brackets. I’m thinking of going back to the Bottom-shelf theme this year, and as such, I want your help. Have you picked up an inexpensive (sub-$30), under-the-radar bourbon or rye brand that you loved? Nominate it for inclusion in the BourbonGuy.com 2024 Bottom-Shelf Brackets. In return, you’ll be entered into the giveaway for the branded hat sent to me as part of the Never Say Die Bourbon media kit.

You can enter the giveaway using the form below. One winner will be chosen at random. That winner will get the Never Say Die winter hat, along with a few bourbon-related items that I pull out of the prize box. Yes, I keep all the little things that PR folks send me just for occasions such as this.

Good Luck! You have until Thursday, February 22nd, 2024, to enter (you need to "log in" so I can receive your email address to notify you if you win; either login method gets me that. I never use your email address for anything but notification for the giveaway). Please feel free to leave a comment below if you want to nominate a sub $30 bourbon or rye but not be entered in the giveaway.


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