Don't Know What You Got: Jim Beam Rye

For a while after moving to Minnesota, I worked as a camera salesman at Circuit City, a big box electronic store. I worked there part-time for a little extra money during the fall and into the holidays. It was an ok job as part-time retail jobs go, but once I was offered a full-time position as a designer at a local ad agency, I left that job behind as quickly as I could.

Being a dedicated Amazon shopper, I didn’t really think about Circuit City again until I heard it was closing a few years later. By this point, I had moved on to yet another design job, but still sort of fondly remembered the time I spent there helping people to pick out gifts for their kids or parents. So I decided to stop in one more time before they were gone for good. The store was having a liquidation sale by this point, selling everything off the shelves for deep discounts and then selling the shelves. In a wonderful example of Minnesotan passive-aggressiveness, the store’s music system was playing Cinderella’s Don’t Know What You Got (Till It’s Gone) on an endless loop. 

I was a little sad to see it go, until I realized that the reason it was leaving was that it really wasn’t very good. Nobody went there anymore because there really was no reason to do so. Even the deeply discounted items were more expensive than Amazon’s regular price. So after spending a few minutes looking around, I left. I go to that building all the time now. It’s a Trader Joe’s and a Total Wine and it’s a block from where I work.

Recently it was announced that Jim Beam Rye (the yellow labeled one) was being discontinued. It was going to be replaced by Jim Beam Pre-Prohibition Style Rye. According to BeamSuntory PR, this is basically a new label and a higher proof. 

Now, I never thought much about Jim Beam Rye. It was always there, in it’s faded looking yellow bottle. But I never really thought much about picking up a bottle. Once in a while I’d order it at a bar, but only if there wasn’t anything better. 

It was relatively cheap. I liked other stuff better. And there we stood…until the discontinuation announcement. Suddenly I wanted to buy a bottle “for old times’ sake.” I drank that first pour and then I remembered why I never really wanted to buy it. It wasn’t very good. My guess is there weren’t a lot of people buying it because there was no reason to do so. People who knew better, knew better and those that didn’t wanted something that cost more and and came in a pretty bottle. 

So don’t be sad that it's going away. Be happy that the repackaging comes with a proof bump, a name change and even a prettier bottle.

Jim Beam Rye (yellow label)

Purchase Info: $17.99, 750 mL, Total Wine & More, Burnsville, MN

Details: 40% ABV

Nose: pencil shavings, spearmint leaves, chamomile

Mouth: Thin. Grassy. Chamomile and mint with just a hint of a burn.

Finish: Slight lingering tingle in the mouth that fades quickly to be replaced by chamomile and a slight bitterness.

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Thoughts: Meh. Just meh. It isn’t bad. In fact, if you love chamomile tea, you may love this. But much like chamomile, it isn’t very interesting and might even help you to sleep.

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Rittenhouse Rye v. Rittenhouse Rye (DSP KY 354 v. DSP KY 1)

You don't need to be a bourbon fan for very long before you hear about the Heaven Hill fire. And for good reason, it took one of the biggest producers of Bourbon and almost knocked them out of the space. The fire destroyed warehouses and even the distillery. If you've seen it, you know that the footage is heartbreaking to watch. But the stories, the stories are just the opposite. They tell the uplifting tale of competitors coming together to help. Sure, it's possible that there may have been money involved. But in any other business, how many competitors would be willing to help out even with selling inventory or renting time on machines, etc. Most of them would be happier to help out by picking up the customer base instead.

One of the legacies of the Heaven Hill fire is that for many years Brown-Forman was the contract producer of Heaven Hill's Rittenhouse Bottled-in-Bond Rye. We know this because of one of the benefits of buying bottled-in-bond whiskey. You need to have the actual distillery on the label. You'll find it listed as D.S.P. (Distilled Spirits Plant) a couple of letters and a number. In the case of Rittenhouse, up until recently it said D.S.P KY 354. Brown-Forman. Within the last year or so, the label changed and it now says D.S.P. KY 1, the Bernheim distillery owned by Heaven Hill.

Since the source of the whiskey has switched, and I had recently finished a bottle of the old and opened a bottle of the new, I figured it was time to do a blind head-to-head comparison. 

Rittenhouse (D.S.P. KY 354) vs. Rittenhouse (D.S.P. KY 1)

Purchase info: 354 at Blue Max, Burnsville, MN. 1 at Cellars Wine and Spirits, Eagan, MN

Details: each 50% ABV, 354 produced at Brown-Forman distillery, Louisville, KY, 1 produced at Bernheim distillery, Louisville, KY. 

Rye A:

Nose: Big hit of alcohol initially. After that settles down it’s muted. Sweet toffee, cinnamon and ginger predominate. Grassy. Rye Bread.

Mouth: Cinnamon, brown sugar, oak tannins, cayenne, citrus and rye bread

Finish: long and warm. As the warmth fades it is replaced by a lingering sweetness.

Thoughts: Meh. This is hot, as is to be expected from a 100 proof whiskey, but the flavor and nose seem sort of muted. Especially when compared to Rye B. Hopefully A is the old one…

Rye B: 

Nose: Savory. Cilantro, wet rock, caramel and bubblegum.

Mouth: Sweet caramel/toffee, savory grassiness, slight smokiness.

Finish: Medium finish. Sweet. Cinnamon and other baking spices linger.

Thoughts: This is a rye that mimics a bourbon. As it is assumed to be a barely legal rye, that is to be expected. It’s full flavored and round in the mouth. Sweet. Not too hot even with water. I like it. It's certainly the nicer of the two.

Comparison thoughts: 

So it turns out that rye A was the new Heaven Hill produced Rittenhouse and that Rye B was the Brown-Forman version. As such, I plan to see if I can find an old bottle of the BF version still hanging around somewhere. It’s a whiskey that has a nice enough mouthfeel that it is suitable for drinking neat. Though in past reviews of it, I’ve recommended saving it for cocktails so there is that.

The Heaven Hill version tastes more of the rye than the Brown-Forman version, but it is hot. Very hot. It’s a rye that I’ve been happy enough with in cocktails, but wouldn’t want in a glencairn again.

One thing that I did realize after this head to head is that Brown-Forman can make a decent rye. It kinda makes me excited to see what the upcoming Woodford Rye will be like even though it will probably be an entirely different mashbill.

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Canadian Club Chairman's Select 100% Rye

In early October, Whisky Advocate ran a story by Canadian Whisky expert Davin De Kergommeaux about a new 100% Rye being released by Canadian Club. In the story, Davin mentioned that like many of the 100% Rye Canadian whiskies this was a product of Alberta Distillers. Well, that perked my curiosity. I’ve discovered that I like this particular style of whisky. But then I noticed that it wasn’t being released in the US. 

Drat.

So I did what any self respecting man would do. I went online and whined about it. Of course, I expected that next summer when I travel to Canada I would try to bring some home. But still, you always want what you can’t have. And then I was reminded of something. My Canadian friends are amazing people. 

See, some time passed. I went to work and back. I bought some Christmas gifts and had them delivered. But one day when I got home from work, I noticed a box on my front step when I didn’t remember ordering anything. Upon opening it, I saw it was an amazing Christmas gift from my friend Rick. Inside were two bottles of Canadian whisky only available in Canada and the little mini I reviewed last week.

One of those whiskies was Canadian Club 100% Rye. Though there isn’t an age statement on the bottle, Davin says it is aged for 7 years. That got me to thinking, this comes from Alberta Distillers. I still have a little of that 1910 rumored to come from there at 12 years old. And after doing a little digging in my samples I found a sample of the Alberta Premium 30 year old. I had to test these next to one another.

This was not a fair test. 

In my opinion, it just got better as it got older. The 1910 12 year was better than the Canadian Club, the 30 year was better than the 12. Ok so intuition was correct, but how does it do when it isn’t being unfairly tested. I mean, this is a $25 whisky. It would be extremely unusual if it could hang with $40 and $50 versions.

Canadian Club Chairman’s Select 100% Rye

Purchase Info: A very generous Christmas gift from my friend Rick. Available at LCBO (Liquor Control Board of Ontario) for ~$25 Canadian

Details: 40% ABV. Distilled and aged at Alberta Distillers.

Nose: Initial caramel that fades to reveal pine, brown sugar, ethanol, and green cardamom pods

Mouth: Thin. White sugar, spearmint, oak, cinnamon, clove and then caramel as it moves to the back of the mouth.

Finish: Medium length. Warm with lingering spearmint, cinnamon and clove.

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Thoughts: This is your classic good, but not great situation. It’s delicate, I get a bit more minty ethanol than I’d like. But the sweetness and spice are decent enough. I feel like there are better options both in the Canadian Whisky and in the Rye realms.

That said, it was fun to taste something that I can’t buy in the US and to share that with friends. Sadly if it was available, I probably wouldn’t find myself buying it very often. There is nothing wrong with this whisky. I mean, I wouldn’t turn down a pour. There just isn’t much that’s drawing me in. It’s good. Not great.

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Advice, sharing & a review: Old Medley 12 year

Some advice: when you meet with other whiskey enthusiasts, don’t overthink it. Don’t know what I’m talking about? Here are some of the things I’ve been guilty of in the past.

I was at a whiskey bar in Louisville and saw they had a few special (expensive) pours on the menu. I really wanted to try one, but didn’t because I didn’t want to come across as a douchebag who “only drinks the good stuff” even though it was just that I hadn’t had it before. Don’t overthink it.

I was at another whiskey bar where the bartender really seemed to know his stuff. Even though I tend toward fanboyishness for Four Roses and really wanted it, I bought a pour of Old GrandDad 114 so that he would know that I knew how to find an overlooked gem too. I’m pretty sure he didn’t notice. Don’t overthink it.

I met a whiskey writer that I admire for the first time and we had a taste of an amazing old Rye from before I was born. Even though I was hungry, and the food was right in front of me, I had to be talked into having some along with the whiskey. I didn’t want to be seen as disrespecting something that was amazingly rare and special. Don’t overthink it.

I was at a tasting in a local liquor store and saw that many others were nosing by hovering just above the lip of their nosing glasses. I adjusted my deep dive to match their shallow one even though I have allergies and need to get all the way in so I can pick anything up. I didn’t actually end up smelling anything that night. Don’t overthink it.

Social anxiety has been something that I’ve struggled with my entire life. I tend to come across as a gregarious person. It’s a persona that I, eventually, had adopted for so long that I thought it was who I actually was. But deep down, that crippling shyness never really went away. It just chose odd times to really show up. But here’s the thing, when I finally stopped worrying about if others were judging how I enjoyed my whiskey, I ended up enjoying my whiskey much more.

Ok here’s one more: I was in a liquor store in St. Louis to meet up with a local blogger. We ended up doing a little shopping. I was, once again, in danger of overthinking the bottle I was buying. I saw some that I knew I couldn’t get at home but was straying over to those that the other geeks prefer. It took my wife quietly taking me to task to make me realize what I was doing. In the end I ended up picking up a bottle of Old Medley 12 year. I’d heard of it, knew it was sourced but little else. I also knew I couldn’t get it at home and that even if it turned out that it wasn’t good, it would at least be something new. I didn’t over think it. I just bought it. And eventually I just drank it.

Old Medley 12 Year Old

Purchase Info: ~$45 for a 750 mL at the Wine and Cheese Place, St. Louis, MO

Details: 43.4% ABV. Distilled in Kentucky, bottled in California.

Nose: This whiskey cannot make up its mind if it wants to be sweet with spicy cinnamon or sharp with vegetal oak on the nose. It’s never both, but switches back and forth.

Mouth: Slightly syrupy mouthfeel with mint, clove and oak tannins.

Finish: Harsh but short with a lingering bitter mineral note.

Thoughts: I would probably like this much more if I hadn’t paid so much for it. It reminds me a lot of an older, woodier version of Ezra Brooks. There isn’t anything particularly wrong with it, but there isn’t much to recommend it at $40+ unless you really like an over-oaked bourbon.

Bargain hunting: Rich & Rare Reserve

September: it’s National Bourbon Heritage Month here in the US, it’s also the month that BourbonFest is held in Bardstown, KY and when a lot of the Fall bourbon releases come out. Add in the facts that it’s also the month of my birthday, my wife’s birthday and our wedding anniversary and you get a month that’s great for a vacation.

I may have mentioned before that I have a bit of a shopping problem. Last time I spent more than an overnight in Kentucky I came home with 35 bottles of bourbon. I had to find a new place to store the overflow. In fact, some of those bottles are still waiting to be opened. And it’s not like they are special releases or anything.

So based on past history, since September is National Bourbon Shopping…err…Heritage Month, August had better be Bottle Emptying Month. I’ve spent the summer trying to make room for the shopping I know I’m going to be doing, but August has been where I’ve really resisted opening anything new. And it’s paying off. I’ve been emptying heels at a fairly rapid clip.

The most recent of which was Rich & Rare Reserve. It’s a Canadian whisky that is aged and blended in Canada, but Sazerac bottles it at Buffalo Trace in Frankfort, KY. I initially purchased it after reading about it in the afterward of Davin de Kergommeaux’s Canadian Whisky: The Portable Expert. I love bargin hunting and am willing to drop $10-15 dollars on a whisky to see if it’s one of those “hidden gems.” Sometimes it doesn’t work out, but often I find something that I’m willing to pick up again.

Rich & Rare Reserve

Purchase info: $10.99 Gordy’s County Market, Rice Lake, WI

Details: 40% ABV

Nose: Delicate. Initial faint hints of nail polish remover. After sitting, it’s sweet with delicate hints of maple, caramel, citrus and corriander.

Mouth: Salty. Light with faint hints of soap. Sweet with buttery caramel.

Finish: Decent length with lingering maple that slowly fades to a tannic bitterness.

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Thoughts: This is merely ok. I have nothing bad to say about it, but personally prefer something a bit less delicate. It’s cheap enough though, that if you are a Canadian whisky fan, you might want to risk picking it up to see if it sits better with you than it did with me.

Bison Ridge Special Reserve 8 year old Canadian Whisky plus a similar looking bourbon

Buffalo Trace Bourbon. Produced by Crosby Lake Spirits out of Princeton, Minnesota. This fine imported Canadian Whisky has been aged for 8 years…

Wait a minute! Bison? Minnesota? 8 Years? This isn’t Buffalo Trace! This label says 8 years on it and we all know Sazerac is working very hard to remove age statements from their products!

But I kid. (Mostly.) I make the joke because earlier this year, Buffalo Trace sued the importers of Bison Ridge for creating a product that looked and sounded too much like their flagship bourbon. There are similarities to the name and the label, but I’m not a lawyer so I won’t really get any further into it than that.

One of the things that I actually like best about living in Minnesota is that we have a lot of Canadian Whisky that crosses the border and doesn’t go much further. So when I hear a recommendation on canadianwhisky.org for a new one, I tend to wander into my local liquor emporium to see if it’s made it here.

I originally noticed this brand as a mini in the “99 cent” bin on the store counter. I picked it up and thought it was ok. So I looked it up to see what Davin had to say about it. He didn’t mention the one I purchased, but did have a review of an 8 year version. Since both were imported by a company in Minnesota, I made a note to pick it up the next time I stopped in.

Bison Ridge Special Reserve, 8 year old

Purchase Info: $15.99 for a 750mL at Haskell’s Burnsville

Details: 8 years old, 40% ABV  

Nose: Grassy, soapy, delicate hints of cinnamon red hot candies

Mouth: Fairly thick and chewy. Very sweet. Demerara sugar, hints of anise, cinnamon candy and Dawn dish soap

Finish: gentle heat, slight white wine aftertaste to go along with the ever-present soap

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Thoughts: I love good Canadian Whisky. This, however, is not that. It’s not terrible, but I’m not partial to the dish soap flavor I got throughout. For me, this is just meh.

Partway through my tasting I found the actual bottle of Buffalo Trace up in the overflow closet and thought it might be fun to taste these together. See how disappointed someone would be if they bought Bison Ridge thinking it was Buffalo Trace as their lawsuit contends is possible.

Buffalo Trace Bourbon

Purchase Info: $15.99 for a 750 mL at Haskell’s Burnsville (on sale)

Details: 45% ABV

Nose: Citrus peel transitioning to an earthy garden soil. Damp earth and green plants. Under that is a sweetness tinged with faint baking spices.

Mouth: Maple candy and cinnamon red hots pair nicely with an acidic liveliness.

Finish: Nice and warm. Lingering caramel and baking spices that fade to reveal a stoney mineral flavor underneath.

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Thoughts: Even at full price I like this one. I may not agree with the decisions of Sazerac’s marketing department, but I have to say they make a damn fine bourbon.

If someone told me to buy Buffalo Trace and told me there was a drawing of a Buffalo on it and I bought Bison Ridge by mistake, I would wonder what the fuss was all about. Bison Ridge isn’t terrible, but Buffalo Trace is a really good whiskey for the price. Whether it was an intentional ploy to trick people or not is for the lawyers and/or the courts to decide, but I can see why Buffalo Trace sued. I gotta give Bison Ridge a little credit though. They at least got the name of the animal correct.

A Competition of Canadian Clubs, Regular Release vs Sherry Cask

December 1, 2013 was an interesting day for me. I was driving from Indiananpolis to Minnesota. 

This is not the interesting part.

I had been scheduled to take part in an online Twitter tasting going by the name #DavinTT2 but obviously couldn’t take part due to that aforementioned driving. The group had two whiskies to sample and I had tasted mine the previous evening in order to have notes ready to tweet out during the event. I had really liked both of them and was excited to find out what they were, what other thought of them and most importantly if I could get them in the US.

Due to extremely intermittent internet connectivity (thank you AT&T for seemingly not building a tower along a large stretch of Interstate 94 between Madison and Eau Claire, Wisconsin) I found out what the second whisky was first. And that it was a Canada only release. Drat.

The first one, I didn’t like as much as the second, but I still liked it enough to search out if available in the US for a decent price. Imagine my delighted surprise when I found out that it was Canadian Club Sherry Cask. I’d seen that practically everywhere. 

I’d seen it everywhere but had dismissed it in large part due to the fact that it was Canadian Club. I had a vague recollection of not caring for Canadian Club back when I was young and very much not into whiskey.

It’s amazing how old prejudices stick with you even when you’ve forgotten why you have them. Isn’t it? But that’s the value of blind tasting. I knew these whiskies were from Canada but that was it. It got me to taste something I had literally passed over dozens of times. And I liked it. Now I just needed to find it so I could taste more than an ounce and see if I really liked it.

I ran to the store once I got home and…they were out. Odd. I looked at the other stores I frequent. They were out or didn’t carry it. What the hell? I looked every time I stopped at a liquor store. Nothing. It got so bad that I finally ended up grabbing a bottle at Binny’s on my next vacation. Of course, when I got home, it was everywhere. And cheaper. 

Knowing that this was a tasty drink got me to wondering what the regular release tasted like. Was it something that I might want to keep on hand? I mean, it’s cheap enough. I bought a bottle to sip on during the Mad Men season premier this year. It was tasty enough. So now I had two Canadian Club whiskies. One that went for almost $30 and one that went for about $15. Was one twice as good as the other?

Canadian Club

Purchase info: $14.99 for 750mL at Ace Spirits, Hopkins, MN

Details: 40% ABV

Nose: Delicate nose with notes of ripe cherries, wet stone and dusty old wood

Mouth: silky texture with a malt-like sweetness. It has strong floral notes. There is a bit of mineral flavor along the sides of the tongue.

Finish: Sweet and gentle, but with just enough heat to subtly remind you you are drinking whisky.

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Thoughts: There is absolutely nothing wrong with this whisky. And, if you love delicate flavors, I can see this being a nice inexpensive bottle to keep on hand. I prefer my whisky to be a bit more in-your-face and not so eager to please so, although I wouldn’t turn down a glass if offered, I doubt I’ll be buying this one again.

Canadian Club Small Batch: Sherry Cask

Purchase info: $29.99 for a 750mL at Binny’s, Bloomington, IL

Details: 41.3% ABV. Batch: C12-232

Nose: Floral soapiness, wet stone, dusty wood, sweet caramel and raisins.

Mouth: Thick and sweet. Fruity caramel paired with dark chocolate. 

Finish: Sweet and of a decent length. Lingering fruitiness that fades to bitter. Dries the mouth nicely.

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Thoughts: This is a good conversation whisky. Buy it to have with your friends for those times you’d rather think about your friends than your whisky. It’s not a complicated whisky, but I like it. Just not for every pour.

In the end, the Sherry Cask is better than the regular release. Is it twice as good? No. But then whisky math is seldom that straightforward. If I pick this up again it will be as a change of pace whisky. It doesn’t perfectly line up with my palate, but it’s not far enough off that I wouldn’t want a glass now and then.

Two Old Foresters Head to Head, Signature and Single Barrel

I’ve described my last trip through Kentucky as a bit of a let down. Apparently a Sunday in February is as little fun there as it is here in Minnesota. There are good points though. The temperature is nicer for one. Another is that the liquor stores are open so there is a good chance of walking away with something that will make you happy you stopped. My stop at the liquor store involved me picking up the first bottle of Old Forester Single Barrel I ever saw. Old Forester has only offered a private barrel program for a little over a year now and at that point none had made their way up to the frozen north.

I’ve claimed to like Old Forester for a while now. I liked the Signature enough that I’ve recommended it to people instead of Woodford Reserve, though admittedly I only buy it when it’s below $20 and it hasn’t been that for a while. I enjoyed the 86 proof, but remember it as being a little weak. The Birthday Bourbon is good basically every year. So the chance to pick up a Single Barrel version and taste it was a no brainer for me.

Now you may wonder why I used the word “claimed” above. Well I thought that it would be a good idea to taste this along side the one I’ve recommended for so long. You know, see how it stacked up to one that I remembered liking so much. Could it possibly be worth twice the price I used to pay?

Old Forester Signature

Purchase info: $17.99, 750 mL (on sale) MGM Wine & Spirits, Prior Lake, MN

Details: 50% ABV

Nose: brown sugar, dusty oak, cocoa powder and cherry

Mouth: Thin and hot. More bitter than I would have expected from the nose. Flowery. A splash of water helps this, diminishing the heat and bringing out more honey, bitter orange and earthiness.

Finish: Hot, long and flowery. Fades to bitter. Water doesn’t help here. It’s now warm, but short with just a hint of floweriness.

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Thoughts: Hotter and more bitter than my memory led me to believe. Water is a mixed blessing allowing you to taste it through the burning, but killing the finish. I wonder now if I would prefer the 86 proof version as this one is just hot. Meh.

Old Forester Single Barrel

Purchase info: ~$40 with tax for a 750 mL at Westport Whiskey and Wine, Louisville, KY

Details: 45% ABV. Barrel# 2012. Lot ID: 08E30. Barreled: 5/30/08. Dumped: 10/21/13. Bottled 10/23/13. Barrel Proof: 134.2. Warehouse L

Nose: brown sugar, wet stone and a fruity waxiness along with hints of fresh sawn lumber

Mouth: Warm with classic bourbon vanilla/caramel at the front of the mouth. Fruity honeydew melon and spicy ginger appear as it moves back.

Finish: Warm and long with lingering spice and brown sugar sweetness

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Thoughts: Classic bourbon flavors dominate but a nice fruitiness enters partway through as well. My total bill was roughly $40 with tax so not only is it good, but it’s a nice value as well. I like this one.

Now you know where “claimed” came from. I was shocked by the bitterness I encountered on my first sip of Signature. I won’t be recommending it to people anymore. If they want Woodford, let them spend the money on it. The Single Barrel is good though. And I think it really was worth just less than twice the price of the Signature. It tastes more than twice as good to me.

UPDATE (11/13/14): I'm sipping on a different retailer's selection and I'm a bit shocked at how different it is. Less fruity floral flavors and more spice. Same heat. Still good, but different.